Post by account_disabled on Dec 9, 2023 2:08:55 GMT -5
The support team of your automation tool and/or by your company's IT staff. Therefore, sometimes email analysts don't know the impact they have on the strategy. To make sure your strategy is working with everything in order, check them all! 1. Set SPF The acronym SPF comes from "Sender Policy Framework" , a system that helps the Internet make sure that you are authorized to send emails using your domain. In other words, it helps prevent other people from sending emails as if they were from your company. To know more about this setup, go to the official site . If you use Google Apps services you can read this tutorial (in English.
Configure DKIM DKIM or "Domain-Keys Identified Mail" works like a Phone Number List digital signature. Thanks to it, you can say that a certain email was really triggered by your domain and its content was not modified. Access the official site to know more details. If you use Google Apps, see this tutorial (in English). 3. Set the DMARK While SPF and DKIM are mandatory for companies that want to work with email marketing, DMARK, or "Domain-based Message Authentication, Reporting and Conformance", is a recent system and, therefore, is still optional. However, it is highly recommended because it helps identify failures and inconsistencies in the trigger, as well as what servers should do in these situations.
Go to the official site to learn more or visit the Google Apps tutorial that deals with this topic (in English). 4. Check if you have less than 10 DNS lookups in your SPF Record DNS is the acronym for "Domain Name System" , a hierarchical system that names computers, services and other resources linked to the connection to the Internet or private networks. It is he who assigns the name of a domain to a certain IP address. Sometimes, even if the SPF is set correctly, verification failures can occur. This happens because during communication with other systems, the SPF can request to search for specific information and, if you ask too much, the IPs will link this to something suspicious.
Configure DKIM DKIM or "Domain-Keys Identified Mail" works like a Phone Number List digital signature. Thanks to it, you can say that a certain email was really triggered by your domain and its content was not modified. Access the official site to know more details. If you use Google Apps, see this tutorial (in English). 3. Set the DMARK While SPF and DKIM are mandatory for companies that want to work with email marketing, DMARK, or "Domain-based Message Authentication, Reporting and Conformance", is a recent system and, therefore, is still optional. However, it is highly recommended because it helps identify failures and inconsistencies in the trigger, as well as what servers should do in these situations.
Go to the official site to learn more or visit the Google Apps tutorial that deals with this topic (in English). 4. Check if you have less than 10 DNS lookups in your SPF Record DNS is the acronym for "Domain Name System" , a hierarchical system that names computers, services and other resources linked to the connection to the Internet or private networks. It is he who assigns the name of a domain to a certain IP address. Sometimes, even if the SPF is set correctly, verification failures can occur. This happens because during communication with other systems, the SPF can request to search for specific information and, if you ask too much, the IPs will link this to something suspicious.